« Was The Recession Hard on You? | Main | Sir Alan budds resignation »
Friday, July 16, 2010
Google Squeezes the Sqeeze Page
Google are penalising web sites with ‘Squeeze pages’. Squeeze pages were and still are to some web sites the holy grail for collecting email addresses. These are the short pages that give you a taster of what is to come, provided you leave your name and email address.
Many people are put off by these, me included. I subscribe to one of the biggest mailing list in the world, giving me information about everything that is new on the web. The weekly email I receive has articles written by their own writers, and experts in other fields. The email gives you a short paragraph, from which you decide to read the full article or skip it. If you decide to read the article you are taken to a ‘squeeze’ page which gives you a little more information, then you part with your name and email address to read the rest. [The extra information was there to fool the search engines into thinking this was fresh information] The only problem with that is that you are now on the sites email list. The big problem is when you get 5 or 6 identical emails on the same day from the same site, you have to start unsubscribing from all but one of them.
Google index every word on our website, as well as most others, so they know when information is being duplicated, and are now penalizing web sites for this. They also know when other sites are stealing material, and calling it their own work.
You can read more on this subject at www.OnlineLeadFinder.com
Vic
Farron
RFT
Express.
Follow
us on Twitter
::
Facebook
::
and Blogspot
Bookmark
this page using the ‘Share’ button